Digital Marketing 101 is for small business owners that are ready to dive into Digital Marketing and “do-it-yourself” with support and guidance from experts with over 25 years combined experience in the ever-changing digital marketing world.
In this 4-week hands-on workshop you’ll learn:
Is Your Website Doing It’s Job? You’ll get a full website critique with recommendations for improvement.
Where to Find Web Traffic. We’ll talk about AdWords, Bing, Facebook & Local Listings. I’ll also tell you why you should install the Pixel, even if you’re not advertising on Facebook yet.
Building a List & Staying in Touch. Learn how to build your list and email marketing best practices. Includes a free 60 day trial to Constant Contact and setup assistance.
Measuring Results with Analytics. Learn what numbers to track, plus Google Analytics Setup included! We’ll install Analytics on your website and teach you how to use Dashboards & Reports on a monthly basis to see how you’re doing with your Digital Marketing.